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Principal Statistician - Marketing Data Science

Company: Harnham
Location: Myrtle Point
Posted on: January 23, 2023

Job Description:

Principal Statistician Marketing Data ScienceAdTech - Internet & New Media - MarTechRemote - East Coast - United States (U.S.)$140,000 $170,000 + BenefitsAn innovative, specialized AdTech & Media company is looking for an experienced Principal Statistician Marketing Data Science to successfully leverage advanced statistical techniques to develop predictive models for media optimization and to drive business growth on the East Coast (U.S.).THE ROLE:As Principal Statistician Marketing Data Science, you will be the Marketing Science Lead and will lead an array of statistical analysis & modeling projects (i.E., MMM, MTA) to drive media optimization for key clients. You will be responsible for:Collecting, cleaning, and manipulating large amounts of client media data using SQLLeveraging advanced statistical techniques (i.E., Bayesian, Regression) for predictive modelingBuilding predictive models (i.E., MMM, MTA, Propensity) using Python and/or RDeveloping dashboards using BI tool(s); training, mentoring & coaching more junior teammatesYOUR SKILLS & EXPERIENCE:Proven commercial advanced analytics, data/marketing science experience within the media domainProficient in gathering, aggregating, and querying large amounts of client media data using SQLProficient in statistical analysis, scripting, and modeling tools such as Python and/or RWell-versed in advanced statistical & Machine Learning techniques (i.E., Bayesian, Regression)Proven experience developing Media Mix (MMM) and/or Multi-Touch Attribution (MTA) modelsWell-versed in statistical testing methods (i.E., A/B, Hypothesis, Multivariate, User Acceptance)Proficient in using BI tools such as Looker, Power BI, and/or Tableau to develop dashboardsProven experience liaising between technical & non-technical business units; presenting insightsFamiliar with an array of media channels (i.E., Display, Paid Search, Paid Social, Programmatic, TV)Strong verbal/written communication, negotiation, and presentation skills across the businessBachelor's degree in Computer Science, Economics, Engineering, Mathematics, Physics, Psychology, Statistics, or related field; M.S. in Data Science orStatistics preferredBENEFITS:As Principal Statistician Marketing Data Science, you can make up to a $170,000 base (depending on experience).HOW TO APPLY:Please register your interest by submitting your resume to George Little via the apply link on this page.KEYWORDS:Marketing Science, Advanced Analytics, Marketing Analytics, Customer Analytics, Statistics, Statistical Analysis, Statistical Model, Statistical Test, Data Science, Machine Learning (ML), Media Optimization, Return on Ad Spend (ROAS), Marketing/Media Mix Model (MMM), Multi-Touch Attribution (MTA), Attribution Model, SQL, Python, R, Tableau, Power BI, Tableau, Looker, SAS, Google Analytics, Adobe Analytics, Bayes Theorem, Bayesian Statistics, Markov Chains, Segmentation, Regression Analysis, Regression Model, A/B Test, Experimentation, Hypothesis Test, Multivariate Test, Multivariate Analysis, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Paid Search, Paid Social, Campaign Analytics, Media Analytics, Digital Analytics, New York City (NYC), Remote, Hybrid, TV, Display, Programmatic, Connected TV (CTV), Customer Lifetime Value (LTV), Decision Tree, Cluster, Tree-Based Model, Neural Network, Classification, Time-Series, Forecasting Model, Random Forest, Algorithm, Statistician, Quantitative, Predictive Model, Descriptive Model, Predictive Analytics, Cohort Analysis, K-means, Hierarchical Model, Customer Journey Analysis, Marketing Effectiveness Measurement, Experimental Design, Decision Science, Statistical Method, Data Manipulation, Extract-Transform-Load (ETL), Behavioral Analysis, Applied Statistics, Data Pipeline, Statistician, Implementation, Connecticut (CT), New Jersey (NJ), Natural Language Processing (NLP), Artificial Intelligence (AI), XGBoost

Keywords: Harnham, Medford , Principal Statistician - Marketing Data Science, Other , Myrtle Point, Oregon

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