Principal Statistician - Marketing Data Science
Company: Harnham
Location: Myrtle Point
Posted on: January 23, 2023
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Job Description:
Principal Statistician Marketing Data ScienceAdTech - Internet &
New Media - MarTechRemote - East Coast - United States
(U.S.)$140,000 $170,000 + BenefitsAn innovative, specialized AdTech
& Media company is looking for an experienced Principal
Statistician Marketing Data Science to successfully leverage
advanced statistical techniques to develop predictive models for
media optimization and to drive business growth on the East Coast
(U.S.).THE ROLE:As Principal Statistician Marketing Data Science,
you will be the Marketing Science Lead and will lead an array of
statistical analysis & modeling projects (i.E., MMM, MTA) to drive
media optimization for key clients. You will be responsible
for:Collecting, cleaning, and manipulating large amounts of client
media data using SQLLeveraging advanced statistical techniques
(i.E., Bayesian, Regression) for predictive modelingBuilding
predictive models (i.E., MMM, MTA, Propensity) using Python and/or
RDeveloping dashboards using BI tool(s); training, mentoring &
coaching more junior teammatesYOUR SKILLS & EXPERIENCE:Proven
commercial advanced analytics, data/marketing science experience
within the media domainProficient in gathering, aggregating, and
querying large amounts of client media data using SQLProficient in
statistical analysis, scripting, and modeling tools such as Python
and/or RWell-versed in advanced statistical & Machine Learning
techniques (i.E., Bayesian, Regression)Proven experience developing
Media Mix (MMM) and/or Multi-Touch Attribution (MTA)
modelsWell-versed in statistical testing methods (i.E., A/B,
Hypothesis, Multivariate, User Acceptance)Proficient in using BI
tools such as Looker, Power BI, and/or Tableau to develop
dashboardsProven experience liaising between technical &
non-technical business units; presenting insightsFamiliar with an
array of media channels (i.E., Display, Paid Search, Paid Social,
Programmatic, TV)Strong verbal/written communication, negotiation,
and presentation skills across the businessBachelor's degree in
Computer Science, Economics, Engineering, Mathematics, Physics,
Psychology, Statistics, or related field; M.S. in Data Science
orStatistics preferredBENEFITS:As Principal Statistician Marketing
Data Science, you can make up to a $170,000 base (depending on
experience).HOW TO APPLY:Please register your interest by
submitting your resume to George Little via the apply link on this
page.KEYWORDS:Marketing Science, Advanced Analytics, Marketing
Analytics, Customer Analytics, Statistics, Statistical Analysis,
Statistical Model, Statistical Test, Data Science, Machine Learning
(ML), Media Optimization, Return on Ad Spend (ROAS),
Marketing/Media Mix Model (MMM), Multi-Touch Attribution (MTA),
Attribution Model, SQL, Python, R, Tableau, Power BI, Tableau,
Looker, SAS, Google Analytics, Adobe Analytics, Bayes Theorem,
Bayesian Statistics, Markov Chains, Segmentation, Regression
Analysis, Regression Model, A/B Test, Experimentation, Hypothesis
Test, Multivariate Test, Multivariate Analysis, Search Engine
Optimization (SEO), Search Engine Marketing (SEM), Paid Search,
Paid Social, Campaign Analytics, Media Analytics, Digital
Analytics, New York City (NYC), Remote, Hybrid, TV, Display,
Programmatic, Connected TV (CTV), Customer Lifetime Value (LTV),
Decision Tree, Cluster, Tree-Based Model, Neural Network,
Classification, Time-Series, Forecasting Model, Random Forest,
Algorithm, Statistician, Quantitative, Predictive Model,
Descriptive Model, Predictive Analytics, Cohort Analysis, K-means,
Hierarchical Model, Customer Journey Analysis, Marketing
Effectiveness Measurement, Experimental Design, Decision Science,
Statistical Method, Data Manipulation, Extract-Transform-Load
(ETL), Behavioral Analysis, Applied Statistics, Data Pipeline,
Statistician, Implementation, Connecticut (CT), New Jersey (NJ),
Natural Language Processing (NLP), Artificial Intelligence (AI),
XGBoost
Keywords: Harnham, Medford , Principal Statistician - Marketing Data Science, Other , Myrtle Point, Oregon
Click
here to apply!
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