DIGITAL MARKETING MANAGER

Company: ALTA Language Services, Inc.
Location: Myrtle Point
Posted on: November 17, 2021

Job Description:

DIGITAL MARKETING MANAGER ABOUT THE ORGANIZATION ALTA Language Services, Inc. is a Language Service Provider offering language translation, interpretation, testing, training and localization services. The dev team within ALTA provides both customer-facing solutions and internal tooling for project management, test administration, and more. Located in Atlanta, GA, we've recently transitioned to a fully remote work environment with office space available for team collaboration as desired. ALTA is an Employee Stock Ownership Plan (ESOP) company, which means that you vest direct ownership in the company as you accumulate years with the team. ALTA participates in E-Verify. DESCRIPTION ALTA is looking for a full-time, data-driven digital marketing manager to launch, manage, and maintain ALTA's marketing plans. A portion of your time will be spent managing a variety of expert freelancers for outsourced tasks, while another portion will be spent implementing marketing tasks internally. As such, we are looking for someone with advanced knowledge of SEO, social media skills, and strong project management skills to coordinate outsourced tasks. This role will serve as a liaison between the company's internal stakeholders and external marketing experts, working to identify marketing needs, assign them to qualified professionals, and oversee the quality and timely completion of these projects. Day-to-day duties outside of project management will include: monitoring and improving keyword rankings, editing/proofreading copy, monitoring and posting to social media channels, and helping develop and enforce consistent branding across all mediums. - This position requires a detail-oriented individual with strong project management skills and an ability to multi-task. This role is also highly data-driven. The ideal candidate will be able to monitor complex data for meaningful trends, develop and report on KPIs, and regularly perform A/B testing on key conversion points. Our operations are fully remote, so the ideal candidate will be comfortable working in a team chat, attending meetings on Zoom, and operating independently when needed. Responsibilities SEO

• Develop and steer ALTA's SEO strategy, including keyword goals, improving rankings, and building content
• Coordinate website updates and redesigns
• Create, assign, and edit blog assignments Project Management
  • Serve as a liaison between department stakeholders and marketing experts, including copywriters, designers, web developers, and consultants
  • Develop requirements for each marketing project, including project specifications, timelines, and costs
  • Facilitate regular meetings and updates with department heads to report on project status
  • Recruit and develop new talent for contribution to ALTA's ongoing marketing efforts Social Media & Email Marketing
    • Maintain our social media presence across all digital channels
    • Develop protocols, timeline, and copy for ongoing marketing campaigns
    • Measure and report on the performance of marketing campaigns Skills
      • Keen attention to detail
      • Advanced knowledge of SEO
      • Outstanding written and oral communication skills
      • Ability to multi-task
      • Ability to analyze and interpret complex marketing data
      • Familiarity with a variety of social media channels, such as Facebook, Twitter, and Instagram
      • Understanding of the customer experience
      • Highly creative in identifying target audiences and devising engaging digital campaigns Education and Qualifications
        • Bachelor's degree in marketing or related discipline
        • 3+ years related experience
        • Project management experience Compensation and Benefits
          • Salary: $60K-$65K
          • Bonuses: - Quarterly company bonuses (after the first year)
          • Excellent healthcare (mostly company paid)
          • Company stock (after the first year) through our ESOP (Employee Stock Ownership Plan)
          • Paid time off and paid holidays
          • Fully remote position LOCATION Remote PLEASE NOTE: -Unfortunately, we are not able to hire in all 50 US States. We are currently unable to hire applicants resident in the following States: Arkansas, Hawaii, Kansas, Maine, Missouri. FEDERAL & STATE EMPLOYMENT LAW POSTERS All federal employment law posters that must be available to all applicants can be accessed through -this web site. -To see the federal posters, please click on the drop-down list, scroll to the bottom, and select "Federal Government": Federal Equal Employment Opportunity Commission (EEOC): -This posting covers anti-discrimination provisions and legally protected characteristics. - Uniformed Services Employment and Reemployment Rights Act (USERRA): -It addresses re-employment after military leave, anti-discrimination provisions and health insurance issues. - Federal Employee Polygraph Protection Act (EPPA): -This notice describes the rules around lie detector tests in employment. - - Family and Medical Leave Act (FMLA): -It explains employee leave eligibility and benefits, as well as employer responsibilities. In addition, please make sure to check the posters of your State of residence by selecting your State on the drop-down list. In particular, -residents of California, may want to check the posters regarding pay equity.

Keywords: ALTA Language Services, Inc., Medford , DIGITAL MARKETING MANAGER, Advertising , Myrtle Point, Oregon